Hair Loss Causes
There can be a number of reasons for the onset of hair loss. It is always a good idea to check with your doctor to make sure there aren't any medical reasons. However, Androgenetic Alopecia or pattern baldness causes 95% of all hair loss.

This type hair loss is driven by DHT (DiHydroTestosterone). Hair follicles have receptors for DHT which allow the DHT to attach itself to the hair follicle shrinking it and eventually keeping it from producing more hair.

The DHT Factor
The most widely accepted theory of what causes Androgenetic Alopecia is the DHT factor. DHT is produced when the enzyme 5 alpha reductase combines with testosterone. DHT then attaches it self to the hair follicle eventually causing it to stop producing hair. Apparently, the inherited genetic trait for hair loss, makes some hair follicles more susceptible to DHT.

In addition to this DHT factor there are other secondary factors that may also contribute to the hair loss. While they may not cause pattern baldness, they may affect how susceptible the hair follicle is to the effects of DHT. By being aware of these additional factors, we can increase our chances of preventing and halting hair loss through the blocking of DHT.

Secondary Factors

• Excessive Sebum
  The accumulation of sebum in the scalp is believed to block hair follicles and contribute to hair loss. Recently, a group of Japanese researchers reported a correlation between excessive sebum in the scalp and hair loss. Excessive sebum often accompanying thinning hair is attributed to an enlargement of the sebaceous gland. They believe excessive sebum causes a high level of 5-alpha reductase which is then converted to DHT and also to pore clogging which would lead to malnutrition of the hair root.
• Cholesterol Accumulation
  Cholesterol which has been known to produce the enzyme 5 alpha reductase can also accumulate in the skin and scalp. When this cholesterol accumulation comes in contact with sunlight it produces the enzyme 5 alpha reductase directly in the scalp. Since the hair follicles contain testosterone, DHT is then produced in the skin and on the scalp. Since the ultimate goal is to block DHT from reaching the hair follicles, it is very important to keep cholesterol from accumulating in the scalp.
• Poor Circulation
  The lack of good blood circulation to the scalp may contribute to hair loss. When the hair root is well supplied with blood it is stronger and less susceptible to the shrinking effects caused by DHT. Good blood flow strengthens and rejuvenates the small blood vessels in the scalp. Stronger blood vessels Increases the longevity of the hair follicles specially in thinning areas and encourages hair growth.
• Aging
  There is evidence that the production of the enzyme 5 alpha reductase is triggered by age. Many scientist believe that the free radical damage caused by our continuous exposure to pollutants, stress, and various stimuli is what accelerates the aging process in many of us. This aging process is what triggers the beginnings of hair loss. If we can keep our bodies from aging prematurely, then we can at least delay hair loss. Also, in a recent study of emu oil's anti-aging properties, researchers applied emu oil to the skin of depilated mice. After two weeks they found a 20% increase of the skin thickness. This is important because simply increasing skin thickness can smooth out wrinkles. And they also found that the hair follicles in the mice were much more robust and that 80% of telogen resting hair follicles were activated and began growing hair again.
• Daily Stress
  While it is widely accepted that chemical treatments, pollution, hair-styling products, etc. DO NOT cause hair loss (Androgenetic Alopecia), they can dry and weaken all the hair increasing breakage and making the hair loss seem worse.
  

The Solution

Based on what we learned about the primary and secondary factors affecting hair loss. We know that to prevent, slow down and even stop hair loss we must:

The Strategy

• Block DHT
• Keep the Scalp free of Sebum and Cholesterol Accumulation
• Maintain good blood flow to the scalp and promote hair growth.
• Protect hair and body from free radical damage.
• Nourish hair and scalp.

Products
Throughout this website we offer the products to help you slow down or even stop your hair loss. The products are identified by their function i.e. dht blockers However, many products will serve more than one purpose.